ATLANTA — Tyler Perry is joining forces with BET to launch a new video-on-demand subscription service, according to reports.
11Alive's news partners at the Atlanta Business Chronicle report the Atlanta-based actor, director and producer will partner with the African-American centered entertainment network to give his self-produced content a new home.
The new platform, BET+, will feature more than 1,000 hours of content focused on the African-American audience. It will include fan favorite shows and platform-exclusive original content from BET Networks, African-American content creators - including from Perry himself.
President of BET Networks Scott Mills called Perry the "perfect partner" for BET+.
In a statement, Perry said he is excited about the partnership, which he said was informed by the way people consume content.
"I’ve paid attention to my audience and what works for them and, for that reason, I’m very excited not only about the idea of partnering with BET to create new and exciting content, but also about the idea of giving people a personalized experience through the ability to curate the content they love to consume," he said.
The service will be available this fall on Android, iOS and other streaming devices.