Let Me Speak to the Manager

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Read About the History of Let Me Speak to the Manager

Let Me Speak to the Manager was a local hit ahead of its time. It was a locally produced program that aired first on Sunday nights following the 10 p.m. local newscast. Later it aired on Saturdays for a half hour at 6:30 p.m. Manager was hosted by broadcasting pioneer Mike Shapiro, then president and general manager of the station. The program actually began as a unique way to address viewer's concerns about a specific network program containing questionable material for the time. The reaction to Manager was so positive that Shapiro decided to make it a regular program. WFAA began soliciting feedback from viewers, and they responded in droves.

The format was simple and direct--just the way Shapiro liked it. An anonymous figure (representing the viewer, and played by program director Jim Pratt, then later promotion manager Casey Cohlmia) sat with their back to the camera, and asked Shapiro questions on subjects ranging on everything from programming changes, or why a specific news story may have been presented a certain way, to various network issues or how the station may cover an upcoming event. Manager was all about open season. Shapiro would take them one at a time, and answer viewer s questions in a candid, straightforward manner. The program also featured celebrity guests from time to time, such as comedians Jerry Lewis, Red Skelton, Milton Berle and others. Manager aired from the early 1960s through the late 1970s. The show later changes its name to Inside Television with Mike Shapiro, and was briefly syndicated.

In 2003 WFAA president and general manager Kathy Clements brought the concept back, this time in a more contemporary format on the station s web site. Since then viewers have sent us thousands of email messages on everything from what time programming airs, how to get in touch with a favorite news anchor, to information a street address, phone number or details from a Good Morning Texas segment. In 2007 current station president and general manager Mike Devlin began answering viewers questions in the online column, and continues the tradition to this day.

Michael Devlin/President and General Manager

Mike Devlin was named president and general manager of WFAA in November of 2007. Prior to that he was vice president, station manager since 2005. In 1998 he served as vice president/news for Belo's KHOU-TV (CBS) in Houston, TX. During his tenure KHOU-TV was honored with two prestigious Alfred I. duPont Columbia University Awards, two George Foster Peabody Awards, National Polk Award, two national Edward R. Murrow Awards and was named Station of the Year by Electronic Media for 2000.

Since he joined WFAA in 2007, the station has been recognized with two George Foster Peabody Awards, and three Alfred I. duPont Columbia University Awards, the last presented in January 2012. Under Devlin's leadership WFAA was honored with the prestigious duPont Gold Baton, marking the first time a local station was recognized with such an award for its news coverage.

Prior to joining Belo's Houston and Dallas stations, Devlin worked at KATU-TV, in Portland, Oregon, where he served as news director from 1994 to 1998. In 1996, the KATU staff earned a national Edward R. Murrow award for continuous coverage. Prior to being appointed news director, Devlin served as KATU's managing editor from 1989 to 1994. From 1984 to 1989, he was a reporter at WFAA in Dallas and later the station's bureau chief in Forth Worth. From 1980 to 1984, he was a reporter at WSMV in Nashville. In 1978 to 1980 he was a reporter at WWBT-TV in Richmond, VA. Devlin began his career in 1975 as a reporter in Huntsville, Alabama. Prior to his career in television, Devlin served as the assistant press secretary to U.S. Senator Warren Magnuson in Washington, D.C.

Devlin attended the University of Washington in Seattle and graduated from Washington State University. He holds a Master's of Science degree in journalism from Columbia University in New York. He is active in a variety of local organizations, and currently on the U.S. Army D-FW Community Advisory Board, SMU University Journalism Advisory Board and SMU Executive Board of the Meadows School of the Arts.

Devlin lives in Dallas with his wife and has two daughters.

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