LANCASTER - German luxury automaker BMW celebrated the grand opening of its newest regional distribution hub in Lancaster on Monday, a move officials hope will bring 100 new jobs to the southern edge of Dallas County.

'Texas is a very important market for us,' said Ludwig Willisch, CEO of BMW North America.

The nearly 300,000 square foot building is touted as state-of-the-art and will serve BMW dealers across the southwest.

'It's all about customer orientation. We have invested roughly $18 million in the facility fixtures,' said Willisch.

For the city of Lancaster, the distribution facility is an economic coup, providing jobs and the prospect of future business growth.

'When you think about the kind of investment BMW's made, they have created jobs, almost 100 jobs, you also look at the tax base they will be contributing to and that's important because subsequently those dollars will get reinvested back into the community for better infrastructure, roads' said Lancaster Mayor Marcus Knight.

The distribution center will supply BMW parts to dealerships in Texas and four other states. For BMWowners, it means one thing: quicker customer service.

'Meaning that you pull up with your car at a BMW dealership and parts will be there within 24 hours,' said Willisch.

This year, the German automaker marks 20 years of producing cars in the United States. This is Lancaster's first hub.


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