DALLAS Dallas Mayor Mike Rawlings is pressing ahead with his new initiative to raise awareness about domestic violence.
His latest approach involves reaching out to men who bully women and families, and he has enlisted some high-profile help.
Next Tuesday, Rawlings plans to announce a rally against domestic violence that will be held at Klyde Warren Park in downtown Dallas.
"We're going to have hopefully 10,000 men get together and say, 'We don't want to make this a reality in Dallas... this is unacceptable,'" Rawlings said.
The rally will take place on a Saturday in the not-too-distant future. Rawlings hopes for a star power attraction with appearances by former Dallas Cowboys Emmitt Smith, Troy Aikman, News 8 sports anchor Dale Hansen and Bishop T.D. Jakes.
Rawlings is inviting mayors and men from the Dallas suburbs to join him, along with coaches and players, the Boy Scouts, Big Brothers, and fathers.
"I want this to be an inter-generational thing," the mayor said. "I want fathers to bring sons and say, 'Son, we don't do this.'"
Domestic violence murders more than doubled in Dallas from 2011 to 2012, jumping from 10 to 25.
Rawlings said he wants to change men's attitudes over time, beginning with speaking out loudly and firmly.
"It's your business," he said. "Somebody could be killed right next door if we don't do something about this for the women in this city."