Pinterest-inspired parties come to North Texas




Posted on April 16, 2012 at 10:18 PM

Updated Thursday, Dec 5 at 2:14 AM

McKINNEY — See it. Love it. Pin it.

Pinterest — the photo and content-sharing social Web site — keeps on growing, attracting millions of visitors each month. It lets users "pin" images and videos on their "idea boards."

It's so popular that celebrities, politicians and designers are pinning. But, the passion for Pinterest is also inspiring pinners to hold parties.

Mary Harris and her friends attended one of the first Pinterest-inspired parties in North Texas at the Heard-Craig Hall in McKinney. They stepped away from their Pinterest addiction on a computer for a hands-on experience where virtual bulletin board ideas came to life.

"I pin everything from recipes to home decor to fashions," said Harris. "It's unique."

More than seven businesses participated in the event. Attendees got tips on tablescapes, hair, fashion and make-up. They made jewelry as well.

The experts broke down Pinterest-inspired ideas into a step-by-step process for the women.

"It's probably things I wouldn't have tried at home myself, so doing it here as a group will make me do it," said Tina Wilson. "I probably would not have tried this at home."

Interior designer Stephanie Weeks and her partner Leah Young from Redesign Your Decor organized the event with the help of Lisa Finnerty from Lisa Finnerty Events, Traci Hassenfratz from Guitar Pick Bling and other local small businesses.

"I thought professionals could really take it to the next level... like really show you how to do it," Weeks said. "Getting ladies together and doing it together empowers them to do the craft ... it's not intimidating." 

Pinterest is now considered the third most popular social network in the U.S. behind Facebook and Twitter. More than 60 percent of its pinners are women.

It's popularity and growth is also getting the attention of businesses. Some companies are using the Pinterest site and their boards to bring in customers.

"We are using it to find our clients, and with our existing clients to figure out what they like," said Weeks. "What kind of rug do they like? What kind of patterns do they like? We really learn more so than what we did the old-fashioned way." 

Out with the old — in with Pinterest.

Mary Harris and her girlfriends are on board, ready to share more of their interests online — and at the next party.

"It's something different," said Harris. "It's something new."

Cheers to that.

WFAA anchor Shelly Slater has a segment every Friday afternoon at five o'clock called "Pinterest Fridays." You can also find me on Pinterest.