FORT WORTH — A street party in downtown Fort Worth Saturday was billed as a "thank you" gift to the city.
The gift comes from multimedia entertainment company DreamVision. On Saturday, the firm's founder and CEO Rick Silanskas promised that in making Fort Worth its global headquarters, it will be a gift that keeps on giving.
"We want to see Fort Worth become the family entertainment capital of the world," he said.
That includes plans to build an $80,000 square foot film studio, offices and a theme park.
Silanskas said DreamVision will employ thousands of people in full- and part-time positions, but could not provide details of what types of positions will be offered — or what they might pay.
He said hiring would begin soon, within the next six months.
DreamVision is currently based in Orlando, Florida, and has operations in South Africa. It has produced animated shorts, films and large-scale events.
Temporary offices will be set up at a space in downtown Fort Worth in September. No site has been chosen for the proposed amusement park, and no details of what it will include have been provided, either.
A spokesperson for the City of Fort Worth said officials have been in talks with DreamVision executives, but that no deals for tax incentives or other benefits were offered to lure the company here.
"The reason I knew this was the right place is because the people here from the moment I got here espouse every value I grew up with," Silanskas said.
Silanskas grew up idolizing Walt Disney, and said he wants to fill what he said is a void in family entertainment. Whether it's film or television, Silanskas said the content should always be appropriate for parents and children to watch together.
He said parents should not have to explain double-entendres and other mature situations that are common in a lot of current movies trying to attract both the adult and youth audience.
"It should be a pure, wholesome experience for the whole family." he said.
A lot of people attending Saturday's event seemed to agree.
"I think anytime that there are more venues for family-friendly entertainment, that's a good thing," said Tina Engram.
The DreamVision announcement comes the same week that Motorola Mobility announced it is building its new flagship smartphone at an assembly plant in the Alliance Airport corridor, bringing 2,000 jobs to Fort Worth.