In-N-Out opens first Texas restaurants on Wednesday

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by STEVE STOLER

WFAA

Posted on May 9, 2011 at 4:58 PM

Updated Monday, May 9 at 10:43 PM

FRISCO — There is new information on a Southern California hot spot now coming to Texas.

Of course, we are talking about In-N-Out Burger. News 8 was the only station to travel to Los Angeles and take you behind the scenes of In-N-Out's operations.

On Monday, we broke the news about the grand opening date for the first of the new restaurants. Of the eight confirmed North Texas locations, the first two stores will open on Wednesday morning.

The initial In-N-Out locations are in Allen on Stacy Road, east of US 75; and in Frisco on Preston Road, just north of the Sam Rayburn Tollway (Highway 121), across from Stonebriar Centre.

The company chose North Texas because it's centrally located and there is opportunity for growth.

"We want to put it where we can serve the most restaurants, and Dallas fits that bill — not just because of the greater Dallas-Fort Worth area, but how far we can reach beyond there to other cities in Texas," said Carl Van Fleet, In-N-Out vice president of planning. "But that's going to be way in the future,"

California customers are passionate about In-N-Out, and they are already predicting success in Texas.

"They'll do great. Once someone tries them, they'll love them. Plus, the price is good," said Bette Rogers, a long-time California customer.

In-N-Out has been in business for 63 years, a family-owned company that until now has had operations only in four states: California, Arizona, Nevada, and Utah.

Linda Smith has been a devoted customer for more than two decades. "The menu is the same as when I was a kid," she said. "They have not altered the menu at all."

About the only thing that has changed on the menu is the variety of soft drinks. Other than that, it's just hamburgers, cheeseburgers, "double-doubles," fries and shakes.

A temporary distribution center and patty-making plant in West Dallas will eventually be replaced by a permanent one that can serve dozens of restaurants across Texas.

In-N-Out will open at 10:30 Wednesday morning, unless there are people waiting at the door. In that case, they will open even earlier.

E-mail sstoler@wfaa.com

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