Tech Tuesday: Getting tagged




Posted on July 3, 2012 at 9:30 AM

Updated Tuesday, Jul 3 at 3:57 PM

It’s a black-and-white or a multicolored box that you’ve seen in magazines, newspapers and even at restaurants or buildings.

Specifically it is a type of bar code or hyperlink that connects you with magazines, and I have seen them at the mall on the entrance door or even on business cards.

To read the scrambled bar code, you only need your Android phone or iphone or even Blackberry device. Download the tag app, use your camera to line up with the square and get unique information.

The free Microsoft Tag is available as a download (go to using the Web browser on your device).

Once installed on your phone or tablet, it ltes you enter your name, address and e-mail information. This is very useful when entering sweepstakes.

The Tag app lets you scan the barcode using the camera on your phone and instantly you are connected with the product or business.

There are three types of codes. The standard code, the black-and-white code, and the custom code. 

Companies and individuals use the tags in order to keep it simple and get their message out there quickly. While some companies want to get information to you. Some use it so you can enter sweepstakes, or send you to view a YouTube video.

Sometimes companies will customize their tags to stand out or to get their logo or image noticed.