Jay-Z serves as exec producer for 'NBA 2K13' game

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by Associated Press

Associated Press

Posted on July 31, 2012 at 7:02 PM

Updated Tuesday, Jul 31 at 7:02 PM

ATLANTA (AP) — Jay-Z is taking another step into the pro basketball realm: The Grammy-winning rapper and minority owner of the Brooklyn Nets will serve as the executive producer for the coming "NBA 2K13" video game.

2K Sports announced the partnership with Jay-Z on Tuesday. The rapper, who designed the Nets' new logo and color scheme, selected 24 songs for the soundtrack and offered input for the game's interactive in-game menus.

Jay-Z said in a statement that his involvement was a "unique opportunity" to help produce "NBA 2K13," the latest installment of the best-selling basketball video game franchise. Last year's game sold more than 5 million copies.

The soundtrack features Jay-Z, Kanye West, Coldplay, Roy Ayers, U2 and Nas. The game is expected to go on sale Oct. 2.

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