Radio station plays Nelly's 'Hot in Herre' on endless loop

Radio station plays Nelly's 'Hot in Herre' on endless loop

Credit: Getty Images

NEW ORLEANS, LA - FEBRUARY 16: Rapper Nelly attends the 63rd NBA All-Star Game 2014 at the Smoothie King Center on February 16, 2014 in New Orleans, Louisiana. (Photo by Mike Coppola/Getty Images)

Print
Email
|

by JOLIE LEE

USA TODAY Network

Posted on March 17, 2014 at 9:11 AM

Love Nelly's 2002 hit Hot in Herre?

Just tune into the San Francisco radio station that has been playing the song on an endless loop since Friday afternoon.

The loop is part of a publicity stunt before the station flips to a new format. The Univision-owned Latino Mix 105.7, is relaunching as Hot 105.7, RadioInsights.com reports.

Univision similarly played Frank Sinatra's New York, New York for more than four straight days before relaunching a station in Albuquerque, RadioInsights.com reports.

The Hot in Herre loop has inspired the hashtag #Nelly1057.

Alas, all good things must come to an end.

The all-Nelly playlist will end at 5 p.m. Monday, according to Nelly's official Twitter account.

 

Print
Email
|